A lot of people will automatically assume that streaming is the best and only way to make real money as a gamer, but many of them overlook how successful gaming blogs can be. If you pick the right niche, publish solid content with regularity, and use the right monetisation techniques, you could make some good revenue with a gaming blog. You could also use it as a springboard to a career as a professional streamer if this has always been your dream. Let’s take a look at the steps you’ll need to take if you want to establish a successful online gaming blog in 2023.
Table of Contents
Choose the Right Niche
Before you pick an obvious niche like gaming news or one of the popular gaming genres like MMORPG, FPSs, or mobile games, you have to be aware of how many competing sites you’ll be up against. You should also know that many of these niches can be very difficult to monetise.
Instead, you should consider looking at more specialised niches with lots of demand and monetisation options like online gambling. If this is something you actually enjoy, you could make money by writing about things going on in the industry, posting bonus codes, or reviewing sites.
It would be a good idea to play at online casino before you review them so you can come across as genuine, however. You could build a list of top casinos by going on a popular review site, giving them a try, and giving your impressions. Just doing that would allow you to make lots of money from commissions while you explore other options.
Other niches you could consider include gaming hardware and accessories, esports reporting, or game development, to name just a few.
Get a Domain Name and WordPress Hosting
If you’ve never built a blog before, a good idea would be to get a domain name and hosting from the same company. You should also check if the company offers WordPress hosting. WordPress is the number one platform for blogging on the planet, and while you can install it on your server yourself, the process might be a bit complicated for a newcomer. WordPress hosting will allow you to get your blog up in running literally in minutes with no installation needed. If this interests you and you’re looking for a service that can offer you this service, Namecheap is a great option.
Build a List of Keywords and Topics
Now comes the time to start brainstorming ideas. A good way to do this would be to gather at least five blogs in your niche and look at what they’re covering right now. You should also check their most popular posts for inspiration.
Once this is done, you can enter your topic ideas in a keyword research application like Wordstream. Or you can input terms that come to you off the top of your head. This will give you an idea of popular keywords and queries that you can incorporate into your content.
Doing this will allow you to get search engine traffic, and the more keywords you can incorporate into your content naturally, the more chances that you’ll pull visitors in. So, try to include a few keywords without forcing them in, and use them as a general theme for your content if you want to get free traffic without too much effort
As you can see, starting a gaming blog is not that complicated. You have to be ready to do the work necessary to make your name known, however, and will need to create a voice while keeping your readers interested if you want to have long-term success.